Category: INDUSTRY

White Image integrates WhatsApp into its solutions, achieving a 75% message read rate in Brand Campaigns

White Image integrates WhatsApp into its solutions, achieving a 75% message read rate in Brand Campaigns

White Image, a leader in business process automation and optimization, has expanded its service portfolio with a new digital solution—integrating brand campaigns into WhatsApp, thus offering clients the opportunity to exploit one of the most effective digital communication channels. This strategic step comes in the context of a growing demand for quick and efficient consumer interaction across sales processes and […]

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BASF invests in increasing production capacity of Neopor® at Ludwigshafen site

BASF invests in increasing production capacity of Neopor® at Ludwigshafen site

BASF is strengthening its styrene value chain at its Ludwigshafen site by expanding the production capacity of Neopor® by 50,000 metric tons per year. This increase is aimed at meeting the growing market demand for the grey insulation material. The start-up of the new production facilities is scheduled for early 2027. Neopor® is a graphite-containing, expandable polystyrene (EPS) granulate developed […]

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Migration from traditional platforms to VTEX has seen a five-fold increase in the last three years

Migration from traditional platforms to VTEX has seen a five-fold increase in the last three years

Enterprise brands are no longer accepting the limitations of legacy commerce platforms. In fact, in the past three years (2022-2024), migrations from legacy platforms to VTEX grew more than five times compared to the previous three-year period (2019-2021). As brands aim to grow without compromise, VTEX (NYSE: VTEX), the composable and complete commerce platform for B2B and B2C brands, has […]

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Schneider Electric Named a Leader in the IDC MarketScape for Worldwide Electric Vehicle Charging Management Solutions

Schneider Electric Named a Leader in the IDC MarketScape for Worldwide Electric Vehicle Charging Management Solutions

Schneider Electric, the leader in the digital transformation of energy management and automation, has been named a Leader in the IDC MarketScape: Worldwide Electric Vehicle Charging Management Solutions 2024 Vendor Assessment focused on software vendors’ capabilities and strategies driving electric vehicle (EV) charging management solutions globally. The 2024 report highlights Schneider Electric’s platforms’ key strengths as “its versatility and extensibility, […]

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BASF receives funding approval for the construction of the world’s largest industrial heat pump for CO2-free steam generation

BASF receives funding approval for the construction of the world’s largest industrial heat pump for CO2-free steam generation

BASF has received funding approval from the German Federal Ministry for Economic Affairs and Climate Action for the construction of the world’s most powerful industrial heat pump. In the coming months, the company will therefore be able to start the preparatory construction work for the project at its Ludwigshafen site. The project is intended to make an important contribution to […]

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Roborock is announcing three waves of exclusive Black Friday sales in November, with the biggest discounts of the year

Roborock is announcing three waves of exclusive Black Friday sales in November, with the biggest discounts of the year

Roborock, a global leader in intelligent cleaning solutions, is excited to unveil its Black Friday 2024 promotions, offering exclusive deals to Romanian customers in the first three weeks of November. As part of its biggest sale event of the year, Roborock will launch three waves of discounts, starting from October 31, with the biggest discounts of the year for its […]

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Trendyol kicks off its first Black Friday campaign in Romania: Up to 80% discounts on hundreds of thousands of products

Trendyol kicks off its first Black Friday campaign in Romania: Up to 80% discounts on hundreds of thousands of products

Trendyol, one of the leading international e-commerce marketplaces, is launching its first Black Friday campaign in Romania. The event will take place between November 5 and 10, 2024, and customers in Romania will be able to benefit from discounts of up to 80% on hundreds of thousands of products, covering all categories on the platform. The Romanian campaign in early […]

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Did retailers manage to meet their Black Friday target or not? Find out the results for the first time at European Digital Commerce, on November 18th.

Did retailers manage to meet their Black Friday target or not? Find out the results for the first time at European Digital Commerce, on November 18th.

The European Digital Commerce (EDC) event, organized by VTEX and Amazon Web Services on November 18th at Nord Events, will be the first major post-Black Friday event in Romania. Industry leaders, gathering at the event, will analyze this year’s Black Friday campaign performances, offering unique insights into the strategies that drove significant sales growth and how logistics optimization and digitalization […]

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LIFE IS HARD, Key Partner of Cluj County Council in a 4 Million Lei Project for Institutional Digitalization

LIFE IS HARD, Key Partner of Cluj County Council in a 4 Million Lei Project for Institutional Digitalization

LIFE IS HARD, a leading company in digital solutions for businesses, in collaboration with Cloud Soft, Nordlogic Software, and EfectRO, signed a new contract this week with Cluj County Council to develop the Single Desk – Ghiseul Unic application as part of the SMART TERRITORY project for Cluj County. This contract, valued at over 4 million lei, will span three […]

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Schneider Electric and Saint-Gobain collaborate on innovative automation initiative driving smarter and safer glass production

Schneider Electric and Saint-Gobain collaborate on innovative automation initiative driving smarter and safer glass production

Schneider Electric, leader in the digital transformation of energy management and automation, and Saint-Gobain, leader in light and sustainable construction, have joined forces to deploy the first-of-its kind software-defined automation system for glass production. Unveiled at Glasstec 2024, the world’s leading trade fair for the glass industry, the project addresses the urgent need for enhanced reliability in the critical lehr […]

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OBI, one of Europe’s largest DIY retailers, returns to Romania at the European Digital Commerce Summit 2024

OBI, one of Europe’s largest DIY retailers, returns to Romania at the European Digital Commerce Summit 2024

OBI, one of Europe’s largest DIY retailers, has officially confirmed its participation in the European Digital Commerce (EDC), organized by VTEX and Amazon Web Services, on 18 November, at Nord Events. With revenues of €82 billion in 2023 and 645 stores across 10 countries, the German retailer will share its experiences in digital transformation and the challenges traditional retailers face […]

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GlobalData: AI will supercharge efficiency throughout agriculture sector

GlobalData: AI will supercharge efficiency throughout agriculture sector

Artificial intelligence (AI) is disrupting multiple industries with its decision-making capabilities and ability to interact with the physical world. With an ability to support precision agriculture, automate labor-intensive tasks, verify the sustainability of supply chains, and even accelerate the gene editing of crops, the technology has the potential to supercharge efficiency throughout the agribusiness value chain, says GlobalData, a leading […]

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